IDC Chosen to develop new website and social marketing initiatives for The Birchtree Center

March 17, 2008 - Greenland, NH - Integrated Development Corporation (IDC), a leader in content-managed website development, marketing, and programming services, announced today that it will develop a new website and implement web-based marketing initiatives for The Birchtree Center, a Portsmouth, NH-based educational services provider for autistic children.

The project includes a complete website redesign in a Content-Management System, implementation of a Search Engine Optimization program, and the development of online marketing tools, including a microsite to augment fundraising efforts for the construction of the center's new facility in Stratham, New Hampshire. 

In addition, IDC will position Birchtree's site to enhance social networking opportunities through its blog and online communities such as facebook.com. 

"As awareness of Autism continues to grow, our website must grow to better serve our students," says
Christine Guarino, Ph.D., CCC-SLP, the center's executive director.  "We're confident that IDC's design will enable us to enhance our communications capabilities at all levels and expand our mission with our new web presence."

“The new Birchtree website gives them a wealth of simple, inexpensive ways to stay in touch with their students' families as well as other supporters in the community,” says IDC president Steve Steiner. “These days, even smaller non-profit organizations can use web technology to advance their mission in ways that were only available to much larger organizations even a couple of years ago.”

About The Birchtree Center

The Birchtree Center is a non-profit organization that provides specialized educational services for children and youth with autism. The Center's mission is to improve quality of life and enhance the potential of individuals with autism. Programs are designed to meet the unique educational needs of each student to facilitate the development of communication, social, behavioral, academic and life skills necessary to live a productive and independent life. For more information, please visit the old site at www.birchtreecenter.org .  The new site will be launching at the beginning of April.


About Integrated Development Corporation (IDC)

IDC develops strategies that enable organizations to integrate and maximize web, print, and media marketing initiatives. IDC provides website development, hosting, graphic design, custom programming, and a full suite of Search Engine Optimization (SEO) services.  IDC's corporate headquarters are located in Greenland, New Hampshire. News and company information is available at www.integrateddevcorp.com